NEIMASITAWI CONCEPT is a creative concept consultancy specializing in experiential concept design. We partner with your team to craft unique, authentic experiences that resonate with global luxury audiences. The results, improved conversion rates fueled by genuine experiences.
Experiential concept design is a multifaceted approach that integrates user-centered principles, storytelling, multi-sensory engagement, and immersive environments to create meaningful and memorable experiences
WE ARE NOT
ARCHITECTS, EVENTS PLANNERS OR BRANDING AGENTS
We offer scalable, creative inspiration and brainstorming support to architects, individuals, brands, luxury houses, marketing teams, branding agents, event planners, and corporations. We establish and/or elevate premium messaging through tangible, visual messaging and real-life touchpoints.
WE ARE
YOUR FIRST STEP IN THE PLANNING AND DESIGN PROCESS.
Please think of us as your project's idea generator, authenticity partner, and overall concept source.
NEIMASITAWI Concept for interior suppliers (furnishing, fixtures & materials)
NEIMASITAWI Concept for up-market architects & planners
NEIMASITAWI Concept for prime real estate developers & agents
NEIMASITAWI Concept for lifestyle brands, yachts, hotels, spas & restaurants
NEIMASITAWI Concept for individual home & office design rennovations
NEIMASITAWI Concept for event & exhibition planners
Our projects include: interior concepts for hotels & restauraunts, product or venue launches and exhibition spaces, set design, event inspiration, pop-ups, staging and styling, off-line engagements, investor dinners and corporate gifting projects to name a few.
We explore the deep values of the project and conduct academic-level research into the nuances and history that make up the DNA of your project or company. Our goal is to save your team time and money on misalignment, and rework after futile brainstorming sessions that lead to diluted versions of your message. By working with your existing team we help jump-start the planning and programming process and provide your team with a strategic concept, a clearly outlined creative vision and key implementation protocols. Trust us, your architects and planners will thank you!
WE DON’T REPLACE YOUR EXISTING TEAM, WE MAKE THEIR JOB EASIER & MORE EFFICIENT
This is where the NEIMASITAWI Concept team steps in. Your archtects and planners are skilled professionals working to interpret your project or product and find ways to communicate with your target customers. What we do is support them in the initial concept development stage. We dig deep into the company's soul, extracting the essence of its voice at the molecular level.
WHO IS RUNNING THINGS?
Neima Sitawi and her team of advanced-degreed business managers, MBA’s, international professionals who have spent long periods living abroad, multilingual experts in a variety of geographic markets, luxury designers, lifestylists, bon vivants, and connoisseurs.
BUT WHY IS NEIMASITAWI CONCEPT SPECIAL?
-Our international network of luxury consumers- As a luxury designer, collector, arts dealer and philanthropist, our founder, Neima Sitawi has spent the past twenty years developing her global network of discerning clients, partner and confidants in multiple markets. From Shanghai to Geneva and Paris to Singapore, she is well connected and blindly trustes by her network.
-Creative Genius- Neima’s mission is to bring people to beauty; therefore we are dream-crafters; creating entire universes from scratch.We are a team of designers with experience in the global luxury markets focusing on Europe and Asia; authenticate our ideas via our vast global network of seasoned creative experts.
-Our Luxury Connoisseurship- Neima and her team are luxury connoisseurs themselves, with deep insights into the emotional needs of the luxury market; offering a comprehensive understanding of what your brand needs to succeed.
-Our Business Acumen- With an MBA in strategic marketing and over 2 decades of experience in the US, Europe and Asia, Neima has worked with global corporations and has run multiple small luxury businesses. We understand commercial objectives, competing KPIs, target pricing, marketing, forecasting, and budgeting. We get it. You want to have maximum returns on your investment for this project or event. We can optimise your team’s creative journey to get you there.
WE KNOW WHAT THEY WANT, WE SPEAK THIER LANGUAGE
Through an extensive network of partners, we focus on helping luxury, lifestyle, and hospitality brands refine customer touchpoints, elevate client engagement, enhance experiences, and improve the overall experience of their audience.